As the seasons begin to change, September is the perfect time to help guests shift their mindset from occasional spa visits to consistent self-care. In this month’s newsletter, Karen and Kimberly share ideas for creating lasting client relationships through education, meaningful conversations, and wellness journeys that extend beyond a single appointment.

You’ll also find member news from TOMA Essential Skin Therapy, Osmosis, SenSpa, and Silverado Resort, an inspiring Member Spotlight featuring Sandra Jones of LISE CHARMEL, and an exclusive member-only product offer from Blue Beautifly. Explore what’s new, discover fresh ideas, and enjoy this month’s edition.

From technology and training to industry benchmarks and global wellness initiatives, this month’s Pacific Spa Alliance newsletter is packed with practical insights for spa leaders. Join us for our upcoming Technology and Spa Innovations panel, watch for the annual Wage & Benefits Survey, learn how your spa can participate in World Wellness Weekend, and hear from industry leaders Heather Stewart of Cavallo Point and Laurel Shaffer of Laurel Skin as they share what’s inspiring their work and what’s shaping the future of wellness.

Summer is bringing exciting momentum to Pacific Spa Alliance. This month’s update includes our upcoming Technology & Spa Innovations event, details about the annual Wage & Benefits Survey, opportunities to participate in World Wellness Weekend, and inspiring member and vendor spotlights. Read on to see what’s happening across the PSA community and what’s ahead.

In this month’s newsletter, Karen and Kimberly share why community is at the heart of Pacific Spa Alliance, what to expect at the upcoming June 22 Networking Event & Tradeshow, opportunities to get involved with World Wellness Weekend, and spotlights on Trêve founder Samantha Huemer and massage educator Tonia Lach.

Our May newsletter includes details on our upcoming June 22 Trade Show & Networking Event, exciting new and returning vendors, wellness events, member spotlights, industry news, and inspiring updates from our spa community.

Spring is bringing fresh energy to our community—from meaningful takeaways at ISPA to upcoming local events and new offerings across our member network. In this month’s newsletter, we’re sharing a few highlights, insights, and opportunities to stay connected as we head into a busy and inspiring season.

PSA welcomes spring with updates from across our community, including upcoming gatherings at ISPA. We’re also sharing member highlights and this month’s partner spotlight features Haia’s Microbiome Balancing Glacial Mud Cleanser.

February brought thoughtful highlights at Pacific Spa Alliance, including new Vendor and Member Spotlights worth revisiting. We also acknowledged the broader conversation around the Walk for Peace and are looking ahead to what’s next for our community.

A January reflection on how quickly 2026 is moving, inspired by our recent Donovan’s Wellness Solutions gathering, an “extraordinary and inspirational” reminder to walk our talk and make this the year we bring self-care home.

Celebrating our first year of growth, connection, and community—thank you for being part of PSA.

A beautiful day of connection and gratitude at Meadowood Napa Valley! Catch our event highlights, meet our Vendor Spotlight- Donavan’s Wellness Solutions, and save the date for our January Gathering at Yountville Fit.

This month, we invite you to slow down, reflect, and reconnect. Discover October highlights like the PSA Gathering at Meadowood Napa Valley and our Vendor Spotlight with True Botanicals founder Hillary Peterson.

Industry pioneer Mike Bruggeman, CEO of One Well World, reminds us: “There is no such thing as work-life balance—it’s all life.” Dive into his reflections on harmony, purpose, and passion in this month’s Vendor Spotlight.